• Skip to main content
  • Skip to footer
  • Clean Living
  • Skin & Wellness
  • Shop
Karen Friend Smith
  • ABOUT
  • CONTACT
  • Clean Living
  • Skin & Wellness
  • Shop
Karen Friend Smith

Karen Friend Smith

Midlife Wellness & Clean Living

  • ABOUT
  • CONTACT

Hi, I’m Karen

For most of my life I’ve been drawn to the spaces where people are navigating change — personally, professionally, and physically.

Midlife is one of those spaces. And it’s the one I know best — because I’m living it too.

How I Came to this Work

I’m a certified holistic health coach with training in mind-body nutrition and environmental health. But the story behind why I do this work matters as much as the credentials.

For nearly a decade I worked as an advocate and educator with a clean beauty brand — helping women understand the connection between the products they use every day and their long-term health. That work took me into rooms with scientists, researchers, and policy experts. It took me to Sacramento and to Washington DC. It introduced me to the conversation around cosmetic safety legislation that hadn’t been meaningfully updated since 1938 — and to the women who were working hard to change that.

During those years I focused mostly on women of childbearing age — helping them connect the dots between everyday chemical exposures and the health challenges they were facing, including infertility. As a mother of two daughters, that work felt deeply personal.

Then in 2022, I was in DC at a science symposium on endocrine disrupting chemicals. And something shifted.

A group of scientists and environmental health experts were discussing menopause — and for the first time I heard it described as a window of susceptibility. A period of life, like pregnancy and puberty, when the body is in significant hormonal transition and may be more vulnerable to the effects of endocrine disrupting chemicals.

I was going through menopause myself at the time. I had spent a decade learning about chemical exposures. And somehow nobody had connected those two things for me — not clearly, not directly.

I came home and started studying. I signed up for a 5-month certification program in environmental health and the connection between endocrine disrupting chemicals and hormonal health. I wanted to understand it all more deeply and with more context. Because if I hadn’t heard this — with all my years in the clean beauty space — I knew most of the women in my community hadn’t heard it either.

That’s really where It May Be Menopause began.


What I Believe

I don’t think midlife needs to be fixed. I think it needs to be understood.

Aging is a gift — and I’m here for it. But navigating it well requires paying closer attention than most of us were taught to.

  • To what we put on and in our bodies.
  • To how our skin and health are changing and why.
  • To what the noise is telling us versus what the science actually says.

My work is grounded in a few simple ideas:

  • Health is cumulative — shaped by daily choices and environments over time.
  • Less, but better, often leads to more ease.
  • Awareness matters more than perfection.
  • And support works better than force.

This is about working with your body, not against it.


What I do Now

Today my work centers on education around midlife wellness, clean living, and holistic skincare — with a particular focus on helping women understand why this stage of life deserves more attention than it typically gets.

I focus on sharing information, perspective, and products I genuinely trust — so you can make choices that feel right for you, at your own pace.

I’m also learning alongside you. From the scientists and experts I’ve had the privilege of learning from. From the women in my community who share what’s working and what isn’t. And from my own life — which keeps teaching me things I didn’t expect.


Why this Space Exists

It May Be Menopause is meant to feel like a calm place to land.

Not a program. Not a prescription. Not another list of things you should be doing differently.

Just an honest conversation — about what’s actually happening in our bodies, what the research says, and how to make sense of it all without overwhelm.

Because midlife is a gift. And it deserves that kind of attention.


A Simple Invitation

If you’re navigating midlife and looking for:

  • Clear, grounded information
  • A calmer approach to wellness
  • Support without pressure

You’re in the right place. I offer a lot more detail and insight in my email newsletter. You can sign up for it by downloading my free guide here.

SPECIALIZING IN…

PERIMENOPAUSE, MENOPAUSE, MIND BODY NUTRITION, EATING PSYCHOLOGY, ENVIRONMENTAL HEALTH, PLANT-BASED RECIPES, SKINCARE + CLEAN PRODUCTS

Footer

  • Clean Living
  • Skin & Wellness
  • Shop

  • ABOUT
  • CONTACT

© 2026 · Karen Friend Smith · Privacy Policy · Terms & Conditions · Disclaimer